My project is good enough to
publish, why does no agent want to represent it or no editor want to publish
it? The previous year no agent or editor had been interested in her project and
the frustrated author asked the panel. Good question.
There are several things
involved, and the first is competition. I’ve said before that we receive
hundreds of submissions a month and a large number of them are good enough to
be published. That means good is just not good enough, it takes exceptional. If
your manuscript is really good but it is sitting there beside one or more that
are simply better, that editor or agent is going to go with better. It’s just
how things work.
That means it is not about
judging you or judging your work, it is simply picking the best offering in the
eye of the person making the selection. That brings taste into the discussion.
The things that I really like might not be to someone else’s taste. I have
editors that I really like and who like me, but I have never sold them
anything. Our tastes are too dissimilar. I have other editors I sell to all the
time because we have very similar tastes. This is the second factor an author
is up against when submitting, is your work something that will appeal to the
particular taste of the editor or agent. Not a question of whether your work is
good or bad, but a question of fit with their taste.
The next factor is “does is
fit the slot?” A particular editor is probably trying to fill a catalog slot.
They are looking for something specific and an author’s work may or may not be
what they are looking for at a particular time. Again, does it mean the
manuscript is being judged up or down? No, it just isn’t what they are looking
for at that time so out comes the dreaded, “This is not a fit for us” letter.
You can multiply that times multiple editors for the agent. It’s our job to try
and know what editors are looking for so we are asking the same question, “This
is good, but does it fit what some of the editors we are working with are
looking for?”
The kind of project that it
is can affect whether it fits the slot. Projects that neatly fit in some genre,
style or category are easier for an editor or agent to deal with. They are easier
to sell, but such books also tend to be a bit average and are seldom a
blockbuster or a best seller. It’s the project that stretches the envelope that
becomes a bestseller, but they are also much harder to get placed as a rule.
Some editor has to take a chance on it. And the agent has to know that editor
who is ready to take a chance.
Not just any editor is in a
position to gamble. A banker who makes very many bad loans is going to find
themselves out of work. Editors who have too many titles that do not perform
are in the same situation. If an editor has just hit one out of the park and is
languishing in the limelight of bringing a best-seller to the market they are
in a position to take a chance on something. Others are probably looking for
proven titles that they feel comfortable the reader base that they sell to will
be interested in buying. Agents are looking for what these editors are interested
in publishing and we try to know what that is.
So you see it isn’t black and
white, it isn’t a simple this is good or this is not good, it’s subjective. All
of these factors come into play plus a lot of others I haven’t gone into. The
largest factor, however, is for the author to write an exceptional book, to do
a great edit or it (or have one done) so it can compete well against the other
titles, and to go through the work when it is finished to insure that it flows
beautifully from cover to cover. When those comparisons are made, we need to
put ourselves in the position of being the top title.